Celestial Seasonings Updates Contenders





BOULDER, COLO. – Celestial Seasonings confirmed an updated list of contenders last week for its $6 million advertising account now in review. New to the list of contenders are Grey and Cliff Freeman & Partners/both New York. Wieden & Kennedy, Portland, Ore., was on the original list released by Celestial, but declined to participate. Other contenders include incumbent Ally & Gargano/N.Y., Jerry, Inc./N.Y.; Tatham Euro RSCG and Foote, Cone & Belding, both Chicago; Borders, Perrin & Norrander/Portland, Ore.; and Karsh & Hagen/Denver. A decision is expected in September.
Copyright Adweek L.P. (1993)