Mario Granatur has been named creative director at independent Castells & Asociados, the agency said last week. He reports to executive creative director Rafael Ramirez in the new post. Granatur, 35, joins the Los Angeles Hispanic shop from Publicis’ Saatchi & Saatchi Conill in Torrance, Calif., where he was an associate creative director working on Hispanic ads for clients such as Toyota and Lexus.
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