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Strengthening the programming on its digital elevator network in office buildings, Captivate announced Monday (July 21) three new content providers and an expansion of its local programming that will make 30 percent of its content live and local.
To Bolster its business editorial, the Gannett-owned out-of-home company has partnered with BusinessWeek, Harvard Business Review, Crain’s New York Business, and Crain’s Chicago Business.
As part of its strategy to expand its local programming, Captivate hired a dedicated editorial staff of six to deliver customized local news and content to 23 cities.
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