Cannes Picks

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Attendance is down and so are the entries, but it goes without saying that fabulous work will be celebrated at this week’s festival. The recession, of course, will temper the show’s over-the-top activities. It’s time to get back to basics-and that means a renewed focus on the work. This year, 11 different juries will consider a total of 22,652 entries (down 20 percent from last year). Here is a look at Adweek creative editor Eleftheria Parpis’ five favorites — and why she thinks they should bring home top prizes.

TITANIUM

Campaign: Obama for America

Will the advertising industry’s largest international awards show honor a political campaign with its highest honor? Depends on whether the jury, led by David Droga, founder and creative chairman of Droga5, can put aside politics when reviewing the 403 entries in the Titanium and Integrated competition, and view the case history for what it is: one of the most...

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

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