Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
As the review for the California Lottery’s general-market ad business gets under way, client officials have found a shop for their African American account.
Lagrant Communications in Los Angeles last week was named the apparent successful bidder for the four-year, $4 million account, said Terri Fontenette, director of business and community relations for the lottery. The contract can be extended up to two additional years.
The 17-person integrated communications shop edged out incumbent Carol H.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in