the brand gap
Seattle, July 19
Learn how to bridge the distance between business strategy and design. Marty Neumeier, author of The Brand Gap, will be the featured guest speaker. This American Institute of Graphic Arts event will be held at the Seattle Art Museum. For more info, e-mail firstname.lastname@example.org, or visit www.aigaseattle.com.
battle for the heart
Los Angeles, July 19
The Battle for the HeArt is a free event for creative directors, media and account directors who “get creative.” Creative discussions will feature the industry’s leading directors. Sponsored by various media outlets, including Adweek and Reuters, this event will be held at Shutters Hotel on the Beach. It will also tour San Francisco, Dallas and New York through July. For more info, visit www.battlefortheheart.com.
summer splash IV
San Diego, July 28
The Ad Club’s end-of-summer party and fundraiser will be at The Dana on Mission Bay. For more info, visit www.sandiegoadclub.com.
creativity now! 4a’s account planning conference
Chicago, Aug. 1-3
Presented at the Fairmont Chicago, this conference will explore the power of creativity in planning and examine how the creative world has changed within and outside of advertising and traditional communications. Speakers include Malcolm Gladwell, Bob Greenberg and Jerry Hirshberg. The 2005 Jay Chiat Planning Awards will also be presented. For more information, e-mail Emily McMahon at email@example.com, or visit www.aaaa.org.
creative juice: refreshment for ad agency creatives
Chicago, Aug. 2-4
This workshop, geared to creatives in midsize and small advertising agencies, will feature lectures, demonstrations and panels on brainstorming, research, branding and creative clarity. In addition, participants will tour Foote Cone & Belding. Hosted by the Second Wind Network, this event will be held at the Allerton Crowne Plaza. For more info, visit www.secondwindnetwork.com.
ad club open
Plymouth, Mass., Aug. 8
Pros and beginners alike are invited to tee off at the Pinehills Golf Club. Sponsored by Comcast Spotlight, this event will include a cocktail reception, dinner and awards ceremony. For new golfers, a special $100 deal includes an hour of golf instruction and dinner. For more information, contact Michelle Carletti at (617) 262-1100, ext. 17, or e-mail firstname.lastname@example.org.
inside the music upfront
New York, Sept. 13
This forum, for senior-level marketing, agency and media executives, will instruct how to reach music consumers and explore how to harmonize and strategize with the music industry. This event, hosted by Adweek, Brandweek, Mediaweek and Billboard, in association with Alliance and Blue Flame Marketing + Advertising, will be held at B.B. King Blues Club & Grill. For more info, visit www.billboardevents.com.
45th annual francis w. hatch awards
Boston, Sept. 20
This ceremony, to be held at Avalon, will celebrate creative excellence in New England advertising. The exhibit will be available for viewing prior to the show. For more information, call (617) 262-1100, ext. 17.
Boston, Sept. 22
Improve your public-speaking abilities at this 4A’s event, to be held at The Hampshire House. For more information, e-mail Joseph Carlucci at email@example.com.
What The Best Agencies Do Differently
Cleveland, Sept. 22
What makes ad agencies innovative, financially successful and respected? Find out what sets great agencies apart from the crowd so you can improve your own at this 4A’s event. For more information, e-mail Bob Linden at firstname.lastname@example.org.
New York, Sept. 26-30
Join the industry’s brightest stars at various locations in the Big Apple, including the Apollo Theater, the Museum of Television & Radio, New York Public Library and the Time Warner Center. Last year, the event attracted more than 40,000 participants from more than 30 countries. For more information, visit www.advertisingweek.com.
The 4A’s And Adweek’s Account Management Conference
New York, Sept. 28
Learn what a creative leader looks for in an account person; the role of an account person in a small- or medium-size agency; what agencies should do to increase diversity; and more. Join top agency executives at the Kimmel Center at New York University. For more information, e-mail email@example.com, or visit www.aaaa.org.
silver medal luncheon
Washington, Nov. 18
The Advertising Club of Metropolitan Washington, in collaboration with the American Advertising Federation, each year honors a person who has made outstanding c ontributions to advertising and who has been active in furthering the industry’s standards, creative excellence and responsibility in areas of social concern. This luncheon, which began in 1975, will be held at The Washington Post. For more information, call (703) 683-5954, or visit www.dcadclub.com.
Calendar Of Events
the brand gap