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NYAMA ACTIVITY The New York American Marketing Association will host The Role of Creativity in Brand Strategy, a Knowledge+ Net working event, at the E.L. Tinker Auditorium at the French Institute Alliance Française, 22 E. 60th St. in New York. Oct. 22. Bruce Tait, managing partner of Fallon Brand Consulting, will speak at the event. For info or to register, visit www.nyama.org/network36.htm or call (212) 687-3280, ext. 245.

REACHING THE SUMMIT The U.S. Postal Service and the Direct Marketing Association International Council will hold a Global Marketing Summit at the association’s offices at 1120 Ave.

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