Adweek sponsors a seminar on building brands and customer loyalty in cyberspace at the Internet World Expo. The conference will be held at the McCormick Place convention
center. For info, call (800) 632-5537.
The Media School will be in session at the Regal Hotel for ad and marketing professionals looking to update their media knowledge.
For info, call (610) 649-3615.
The Direct Marketing Association sponsors a seminar, “Millennial Fever! Maximizing
Profits in a Time of Change.” Trend spotter James R. Rosenfield is the speaker. For info, call (212) 768-7277, Ext. 1686.
The Adcraft Club of Detroit will host the Adcraft PM Rooftop Party at Rumors in
Royal Oak, Mich.
For info, call (313) 962-7225.
The Association of Promotion Marketing Agencies Worldwide holds its 1997 fall
conference at The Drake Hotel. This year’s meeting focuses on agency performance and effectiveness.
For info, call (203) 325-3911.