C-K Creatives Move to Miami

ATLANTA Crispin Porter + Bogusky said it has hired two senior-level creatives to work on the shop’s Burger King and Volkswagen accounts.

Scott Wild, 40, has become a senior copywriter on the two pieces of business. Wild left Cramer-Krasselt in Chicago, where he was a group creative director, to join the MDC Partners shop in Miami.

“I want to be on the top team,” Wild said of his decision to take the job.

Previously, Wild was an associate creative director at TBWA\Chiat\Day in San Francisco, where he worked on the Fox Sports account and helped develop a campaign to launch the Sony PlayStation 2. He also was an associate creative director at the former Legas Delaney shop in San Francisco.

Wild also has worked as a senior copywriter at Wieden + Kennedy and Cole & Weber/Red Cell, both in Portland, Ore. He began his career at Minneapolis-based Fallon after graduating from the University of Wisconsin and the Portfolio Center in Atlanta.

Wild is teamed at CP+B with Mel Kreilein, an art director he worked with at Cramer-Krasselt who joined CP+B last month.

CP+B also added Winston Binch as executive interactive producer to work on the VW and Burger King accounts. Binch, 31, left R/GA in New York, where he was a senior producer on several Nike digital accounts, including Nikeid.com, nikegridiron.com and the Web animation series, “Hooptown.”