BZCOM Marketing Signs Advertisers For E-Mail Service

Online marketing and advertising outfit BZCOM Marketing, which last month launched a free e-mail service that pays users to accept online ads, has signed its first advertisers.
TV series Motor Sports Weekly and online companies and are the first to buy into Los Angeles-based BZCOM’s YoYoMail service.
Under the scheme, advertisers pay an introductory rate of 25 cents per e-mail and pay only for ads that are “confirmed read” by the service’s members. The company guarantees a predetermined number of members will view the ads.
For their part, members are paid five cents for every paid e-mail they read. They are paid monthly, once their account balance reaches $20.
–James Zolta