Burnett Recruits Moore for Global GM Role

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

CHICAGO Leo Burnett has hired former Foote Cone & Belding executive James Moore to lead the agency’s international General Motors business.

Moore, 49, will not oversee Chemistri, the Publicis Groupe agency’s GM-dedicated unit in Detroit, which handles Cadillac, Pontiac and GM Parts and Services advertising in the U.S. Stan Fields, 43, will remain in charge of the unit as chief operating officer reporting to Leo Burnett Worldwide president Tom Bernardin. Moore will also report to Bernardin.


AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in