Burgess Names President

BOSTON Burgess Advertising said it has named Judy Katzel president, a title she assumes from Meredith Strang Burgess, who becomes CEO, a designation that had not been used.

Katzel, 46, who has served as the Portland, Maine-based shop’s executive vice president for the past three years, will oversee the day-to-day operations of the 22-person agency and the strategic planning for key accounts.

Though Burgess, 49, who remains the shop’s sole owner, does not plan to step down anytime soon, this management appointment gives her additional time to devote to community issues and interests, she said.

“Judy has been a valuable member of our team for over 10 years and in that time has helped double this agency in terms of staff, billings and prestige,” Burgess said. “Her new position as president is the perfect and natural progression.”

Katzel joined the shop 12 years ago after a stint as director of account services and a senior associate at Saffitz Alpert & Associates in McLean, Va.

Founded in 1986, Burgess provides marketing services to a range of consumer and business-to-business clients such as Mercy Hospital, Maine Bank & Trust, Maine Comprehensive Cancer Control Program, Oakhurst Dairy and Norton Financial.