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Burger King this week launched a promotion tied to the June 24 release of Transformers: Revenge of the Fallen. The effort includes a game, dubbed “Transform Your Way,” as part of which consumers can win prizes via two scratch-off game pieces attached to select BK menu items.
Burger King is offering prizes such as $1 million, a new Chevy Camaro 1SS and Burger King food items. Consumers can also enter online at Bktransformers.com for a chance to win a $10,000 prize.
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