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Buick has partnered with Northwest Airlines for a national promotion that offers free airline tickets to LeSabre buyers.
It’s thought to be the first time a General Motors division has partnered with an airline for a national promotion, said Marcus Vinson, Buick LeSabre assistant brand manager. It is the first time Northwest has partnered with an automaker.
Consumers who buy an OnStar-equipped 2001 Buick LeSabre during March will receive two round trip airline tickets to anywhere in the U.S.,
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