Brushing UpOklahoma City’s Jordan Associates earned its

national spurs last week, topping a Chicago
group for a potential three-year, $90 million
American Dental Association job. See page 2.

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Sam’s Snub
Wal-Mart Club Shuns Southwest
Sam’s Club, a chain of members-only warehouse stores owned by Wal-Mart, hired Chicago shop Euro RSCG Tatham for its creative account. Also considered for the business were GSD&M in Austin, Texas, and Blackwood/Martin & Associates in Fayetteville, Ark. See page 6.

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HOLLAND HEADS
EDELMAN TEXAS
Edelman Public Relations Worldwide has reorganized its Texas operations and opened an Austin office. The new outpost will be under the direction of new executive vice president and manager John Holland, an Edelman veteran.
(See page 3)
N.M. TOURISM STAYS
AT RICK JOHNSON
Rick Johnson & Co. of Albuquerque, N.M., has retained its advertising contract with the New Mexico Department of Tourism after a three-month review that included three other in-state finalists. The agency’s new contract spans four years.
(See page 4)
BIG MONEY FUELS
SHELL CAMPAIGN
Ogilvy & Mather in Houston is launching the most aggressive ad initiative for Shell Oil Products since the 1970s. “Moving at the speed of life” is the tagline in an estimated $30 million repositioning effort that runs initially through 1997.
(See page 5)
LESS PARTY LINES
San Antonio-based SBC Communica-tions is mulling further consolidation of Pacific Bell’s agency assignments. D’Arcy Masius Benton & Bowles in St. Louis will likely be the
beneficiary.
See page 6.
DEMON alcohol?
The liquor advertising controversy has spurred infighting
at the FCC. In “Dossier D.C.,” Nora FitzGerald reports that FCC chairman Reed Hundt wants to regulate televised liquor ads, while two commissioners, Rochelle Chong and James Quello, claim alcohol ads are the FTC’s concern. The battle over the bottle has gone public.
(See page 18)