'Brilliant' Magazine Targets Affluent Texans

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DALLAS Brilliance Media is launching a magazine Tuesday devoted to “the finer side of Texas life,” according to the publishers.

The Austin, Texas-based independent company is targeting its luxury title, called Brilliant, at the affluent Texan who will be interested in sections that focus on topics like tycoons, fashion, beauty, cuisine, arts and celebrities. The publication will skew to women with a median age of 35.

The monthly magazine will have a circulation of 50,000 and will be sold at newsstands in Dallas, Fort Worth, Houston, San Antonio and Austin.



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