Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
A boutique player in gaming is looking to make a big splash with its first Super Bowl commercial, even if it is only 15 seconds long.
The company, uCool, will show an ad for its first mobile game, Heroes Charge, which came out in October and quickly became uCool's biggest-selling game. The company's other games are Tynon, Evony and Commanders of Evony.
The ad was created internally. The game maker was a late entrant in the game, and NBC has yet to tell the company what quarter the ad runs.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in