'Big Brother' Goes Mobile

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NEW YORK Hold the phone…literally.

CBS Mobile has partnered with Verizon Wireless and MediaFlo, a subsidiary of Qualcomm, to create a dedicated channel for Big Brother 8. The show will appear live and continuously on V Cast Mobile TV, free of charge to its subscribers.

The Big Brother reality series follows the lives—the relationships and conflicts—of people who share a house together, having their every move recorded on camera. Housemates convene and vote each other off on a weekly basis.



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