Berger Funds Starts Search

Berger Associates in Denver is holding a review to select an agency to handle its consumer advertising account. Creative duties as well as media planning and buying chores are in play.
The mutual funds provider has retained Wrentham, Mass.-based consulting firm DeRemer & Associates to screen applicants. Darlene DeRemer, the consultant overseeing the search process, did not return calls by press time.
Billings are $10-12 million, sources said. According to Tom Blackburn, a senior vice president at Berger Associates, that estimate may be high, with the actual value of the account falling slightly below that range.
The company spent $4.5