BBH Hires 1, Boosts 3

Bartle Bogle Hegarty has hired its first new-business chief and promoted key staffers to run its account management and planning departments.

Amanda Kavanagh, most recently director of business development at Bozell in New York, has taken the post of new business director at BBH, here, reporting to agency president Cindy Gallup. Kavanagh starts next week.

Separately, group ac count directors Sarah Thompson and Tim Castree have become joint heads of account management, while group planning director Paul Matheson has risen to head of account planning.

The moves come as BBH creates its first work for Levi’s, which shifted its $60 million U.S. account from TBWA\Chiat\Day in January 2001. BBH claims billings of $250 million; other clients include ING Direct ($50 million), Road Runner ($15 million), Sony Ericcson ($10 million) and Johnnie Walker ($8 million).

Kavanagh, 30, spent about a year at Bozell; during her tenure there, the shop won Finlandia and Datek interactive duties. Before that, she was director of strategic alliances at ePod Corp. in New York.

Matheson, 35, has been at BBH for six years. From November to February, he ran planning while strategic planning director Emma Cookson was on leave. He becomes the day-to-day manager, while Cookson assumes a broader mar keting role.

Thompson, 32, who joined BBH in 2000, and Castree, 31, who ar rived in January, fill vacancies left by the exits of Julie Burke and Bruce Winterton. Thomp son will still manage Levi’s; Castree will oversee ING and John nie Walker, among others.