Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
LOS ANGELES – West Coast shops dominated the 25th Annual EFFIE Awards, held in New York last week. The awards, sponsored by the New York Chapter of the American Marketing Association and presented to both client and agency, honor the results achieved by an ad campaign. BBDO Los Angeles’ campaign for the Apple PowerBook received top honors, including the Grand EFFIE and the Gold EFFIE in the computer category. D’Arcy Masius Benton & Bowles/L.A. won three golds, for NBC and its campaign for the 1992 Olympics, for the Australian Tourist Commission and for Kal Kan’s Whiskas.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in