BBDO, DDB Cut Staff

CHICAGO–Citing recent account losses, Omnicom shops BBDO and DDB here have laid off a total of 26 people, agency representatives said.

DDB Chicago laid off 19 employees, or about 3 percent of its staff, as a result of the loss of Qwest’s $100 million account, a representative said. New management at Denver-based Qwest moved the account to Foote, Cone & Belding early in August.
DDB had formed a new unit for Qwest, DDBQ. At the time of the account loss, agency president Ray Gillette said the unit’s 20 staffers were expected to be placed elsewhere at the shop.

At BBDO Chicago, seven people, or 4 percent of the staff, were let go, an agency representative said.
The cuts were expected after the agency lost its $20-25 million Allied Domecq business, which included the Kahlua, Stolichnaya and Beefeater brands, in July.

The layoffs cut all of the agency’s departments, according to an agency representative.
In May, BBDO cut 12 positions, or about 6 percent of its staff, due to the prolonged business slowdown. Subsequently 33 media people were shifted to OMD.