BBDO CHANGES NAME, ADDRESS

After signing off on plush new quartersin Atlanta’s upscale Buckhead district, BBDO South chief executive officer Chris Hall found himself in a squeeze.

Construction of his agency’s new three-floor facility was delayed for months, and the former landlord wanted himout of the old buildingto make way for incoming tenants.

Last summerHall (pictured below) was forced to move his staff to temporary quarters vacated bya failed dot-com.

The exile is over.

BBDO Atlanta (renamed to downplay its regional roots and emphasize its national and international client base) is operational at the Alliance Center on Lenox Road.

Hall said the site’s open floor plan ” … will serve as a launch pad for the imaginationand an incubator for the work, the work, the work.”