Barkley: Evergreen No Longer

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CHICAGO Barkley Evergreen & Partners is changing its name to Barkley, effective immediately, coinciding with the agency’s move to a new building, according to the shop.

The 42-year-old agency took its original name, Barkley & Evergreen, from the street names of its former Kansas City, Mo., and (long-shuttered) Detroit offices. The shop added the “& Partners” in 1997 when it became an entirely employee-owned agency.

“Clients don’t call us [Barkley Evergreen & Partners] anyway,” said agency CEO Brian Brooker.



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