Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK Banana Republic, a division of Gap Inc. that handles its advertising in-house, is talking to four agencies about its account, the client confirmed on Monday.
Pursuing the assignment are independent Laird + Partners, which handles Gap brand ads; Publicis Groupe’s Leo Burnett in Chicago, which works for Gap corporate; and non-roster shops aR Media, an independent and Omnicom Group’s TBWA\Chiat\Day, both in New York, a Gap Inc. representative said.
Billings are $20 million, sources said.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in