Baglivo Exits Saatchi After Long Run

Plans to start brand consultancy

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Mary Baglivo's long run at Saatchi & Saatchi has ended.

Baglivo, who most recently was chairman and CEO of Latin America and multicultural, is leaving the Publicis Groupe agency after more than eight years. She joined as New York CEO in October 2004 and in 2008 added the role of CEO of the Americas.

On Baglivo's watch, the New York office added accounts such as Wendy's, JC Penney, Miller Lite and Chase Sapphire and joined Kraft's creative roster with the addition of brands such as Kool-Aid and Capri Sun.

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