Baby Carrots "Extreme"

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Seldom if ever has a commercial for a healthy food had more need of a “Do not attempt” small-type advisory, as seen at the bottom of the screen in this spot for a brand of baby carrots imaginatively named Baby Carrots. But it’s hard to argue with the logic of the approach taken here by Crispin Porter + Bogusky of Boulder, Colo., which yields a woman firing baby carrots from an anti-aircraft gun at a fellow who is flying in a grocery cart attached to a jet engine.

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