Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
AutoZone has launched a review of creative duties on its advertising account, sources said.
Major media spending on the brand totaled nearly $70 million last year, down from $80 million in 2008, according to Nielsen. The total for the first half of 2010 was $36 million. Those figures don’t include online spending.
The incumbent is independent Sponge in Chicago, which has handled the business since 2008.
It was not clear if Sponge would defend. The agency did not immediately return a phone message, and the Memphis, Tenn.-based
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in