Ausick to Head Strategy at Euro RSCG 4D

CHICAGO Havas’ Euro RSCG 4D here has hired former Foote Cone & Belding director of brand equities Paula Ausick as senior vice president, director of strategy and planning.

In the new post, Ausick will work with Euro RSCG 4D president Mark Blakenship, as well as the newly installed management at Euro RSCG Chicago, including CEO and North America regional director Ron Bess, chief creative officer Steffan Postaer and chief marketing officer Zain Raj.

“I’m very happy to be joining Euro RSCG Chicago,” said Ausick in a statement. “I have been impressed by how much the new senior management team has accomplished in a few short months and I look forward to working with them as we continue to build a new agency model.”

Since the new team has arrived, they have added clients such as cracker brand Wasa and assignments from Anheuser-Busch. Euro RSCG 4D handles below-the-line work for Euro’s operations in Chicago.

At FCB, Ausick worked on new business and developed several strategic online tools for the shop and clients such as S.C. Johnson, Coors Brewing, Kraft and Circuit City. Prior to joining FCB, Ausick worked at DDB Needham in Chicago.