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Final pitches took place Friday between Fitzgerald & Company and Donino, White & Partners for the BrightLane.com account.
A representative of the marketing consultancy conducting the search said the business would bill “at least eight figures.”
Fredda McDonald, director of marketing development for Meridian Management in Atlanta, confirmed Fitzgerald and Donino as the two finalists in the fast-track search.
The agency competition for BrightLane.com, which began only two weeks ago, will have a winner by the end of this week, sources said.
Sources estimated the media budget for the new Web site, aimed at small businesses, was $20-25 million, a figure McDonald denied.
“No budget has been set .
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