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Zach Borst, an aspiring Long Island, N.Y., filmmaker, has won Chevrolet’s Route 66 Super Bowl ad contest with his "Chevy Happy Grad" commercial.
The 26-year-old’s ad, produced in 60- and 30-second versions, uses a humorous vignette in which a new high-school grad mistakenly thinks his parents have given him a yellow Camaro, only to have a neighbor, the car’s actual owner, drive away in it.
The spot will appear on the Feb. 5 Super Bowl as one of the four ads Chevy has bought in the game.
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