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Full-service agencies are making a play for media dollars
Here’s what I really hate about horror movies: It’s the final scene in the film. The hero or heroine has–apparently–saved his or her friends, town, world, universe or the time stream. (Why do we assume time’s always a stream? Why not a freshwater lake? A babbling brook? A really big puddle?)
Whatever. The crazy serial killer, the giant lizard, the ugly ghost with glowing eyes or the malevolent petroleum jelly that eats people is history, and then–there’s a dinosaur egg they didn’t find.




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