Arnold, Hill In Battles

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Showdowns between Hill, Holliday, Connors, Cosmopulos and Arnold Communications for accounts have become less frequent in recent years. Yet the closing rounds of two separate reviews now under way–Boston Beer Co. and Promus Hotel Corp.–pit New England’s ad powerhouses against each other.
Seven shops, including Hill, Holliday and Arnold, will make final presentations to Boston Beer executives this week for the client’s $10-12 million account. The brewer of Sam Adams last week terminated its agency-of-record relationship with Carmichael Lynch in Minneapolis, according to Sally Jackson, whose Boston-based public relations firm, Jackson & Co.,

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in