Stone & Ward was the top winner at the Little Rock Addys competition, racking up 36 gold prizes among 109 total awards at the recent ceremony. Cranford Johnson Robinson Woods came in second with 70 awards, including 25 gold. The Allison Agency took best of show for its advertising on behalf of its Backyard Burgers account. The winning ad campaign features actor Barry Corbin of Northern Exposure fame as homespun spokesman “Red Embers.”
Mangan/Holcomb & Partners in Little Rock has added three new accounts to its roster: Stephens Private Client Group, Delta & Pine Land Co. and the Arkansas Repertory Theatre.
Tony Chachere’s, a producer and marketer of seasonings and food mixes based in Opelousas, has introduced a new advertising campaign. The brand image effort features an updated animated character called “Li’l Tony.”
The Maryland Athletic Club and Wellness Center has retained The Reeves Agency to direct and execute its strategic marketing initiatives. Both the client and agency are located in Baltimore.
A NORTH CAROLINA
Thermal Solutions, a heat treatment company in Littleton, Colo., has hired Charlottebased Corder Philips & Wilson to develop its 2000 marketing plan.
Doggett Advertising has added Young Ford to its list of automotive clientele. Both parties are located in Charlotte.
R.L. Reid in Greensboro has changed its name to Unisys, reflecting the presence of new owners Alex and Sue Neely.
BOLT won the iF Design Award from the Industrie Forum in Hanover, Germany. The Charlotte shop was honored for its product design work for the Response Biopsy Forceps, a hand-held medical device developed for GI Supply of Harrisburg, Pa.
William P. Higgins, president and chief executive officer of Higgins Advertising in Nashville, is featured in the fifth edition of “Advertising: Principles and Practice,” a 562-page textbook being introduced to students nationwide this year. The book’s second chapter includes a feature profile in which Higgins details advice for budding entrepreneurs on how to start and operate an advertising agency.
A game schedule poster for the Memphis Redbirds by Thompson & Company won an award of distinction in the 29th Creativity Annual competition. Thompson was the only Memphis company chosen for an award.
ACS, a relationship marketer in Reston, has created ACS Rx, a new division specializing in strategic technology and solutions for pharmaceutical clients.
Tredagar Corp. in Richmond has hired Beatley Gravitt Communications, also in Richmond, to design and produce its 1999 corporate annual report.
The Meridian Group Marketing Communications has joined forces with another Virginia Beach company, ebMarketeer, to form TMG3.com, an interactive division of the agency. Meridian Group was also hired to develop advertising and marketing programs for the Professional Golfers’ Association of America’s Doral-Ryder Open in Miami and to provide public relations for Embassy Suites.
The Henrico County Economic Development Authority has enlisted the Bergman Group in Richmond to promote the county as a place for businesses to relocate, expand and invest.
Power/Warner Communications Group in Winchester was chosen by VDO North
America’s Kienzle division to coordinate its marketing efforts. VDO is a supplier of electronic, information and control systems for original equipment manufacturers in the automotive, industrial, marine and power sports industries
Stone & Ward was the top winner at the Little Rock Addys competition