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TDA’s first work for Annie’s Homegrown takes an old-school approach. These eye-pleasing print ads and posters use traditional school settings — no computer lab or media center in sight — to suggest the organic origin of the ingredients. Even the tagline, “Kids love it,” is simplistic and fits the overall theme. In this particular ad, Phoebe’s feeling protective about the contents of her lunchbox. She’s wise beyond her years to keep her food locked up.
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