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ATLANTA The latest campaign from Abend & Moore for the Flint Riverquarium defines the attraction from the viewpoint of its habitants.
The campaign is the second from the independent Atlanta shop for the attraction since it won the account two years ago. The effort includes a television spot, newspaper ads and billboards that target potential visitors within a 100-mile radius of the Riverquarium, which is located in Albany, Ga.
A TV ad features three animated characters (two fish and a turtle) who comment on the people who are watching them through the glass.
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