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CHICAGO American Saw & Manufacturing has tapped Eric Mower Associates to handle its Lenox brand following a review, the agency has confirmed.
The Syracuse, N.Y., shop bested Biggs-Gilmore in Kalamazoo, Mich., and Blattner Brunner in Pittsburgh for the estimated $5-10 million business-to-business account, sources said. The client declined to confirm contenders and billings.
EMA will handle advertising, public relations, collateral, sales promotions and planning, according to an agency representative.
American Saw & Manufacturing of East Longmeadow, Mass.,
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