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Specs
Who (L. to r.) Chief innovation and strategy officer Arwa Mahdawi, global CEO Sean Cummins and CCO Todd Irwin
What Full-service ad agency
Where New York, Sydney, Melbourne, Adelaide and Toronto
Cummins & Partners is a seasoned agency in its native Australia where it's worked with brands like Nike, Jeep and Vodafone, but it's a newcomer in North America, opening in New York—and Toronto—this year. "Advertising here seems to value the specialist," said global CEO Sean Cummins, "but what brands need are collaborators."
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