Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK When Kate Everett-Thorp left digital shop AKQA in January, she wanted to return to her roots in publishing after serving as the agency’s president and media chief.
After a respite at venture firm WaldenVC, Everett-Thorp hooked up with another AKQA vet, Suha Araj, and two other founders to build a high-quality Web site for women to share their stories with each other.
The result is DivineCaroline.com, a user-generated content site for women age 25-54 that launches in January.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in