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DALLAS Wingstop Restaurants has named former Dallas Cowboy quarterback and current TV football commentator Troy Aikman as its national spokesman, the client said.
The Garland, Texas-based client said the three-year partnership will feature Aikman in TV, print, radio and outdoor ads, as well as special events appearances. The company handles most of its creative in-house.
Wingstop CEO Jim Flynn said in a statement that Aikman was a natural fit for the company as it expands nationally.
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