Agency Report Cards

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NEW YORK Each year, our key objective with this special report is to provide a fair and accurate appraisal of the agencies featured.

Click here to read the report cards.

Our research process is tedious and time consuming. We pore over spreadsheets, compile extensive lists of account wins and losses, watch hours of TV commercials and (beginning in the last few years) Webisodes, flip through hundreds of print ads and carry on scores of conversations with agency executives.



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