AGENCY NEWS: SOUTHEAST

FLORIDACinwin Advertising in Fort Lauderdale has acquired three new pieces of business: Apollo International of Delaware, Tech Data Corp. and ADC Wireless Systems.St. John & Partners in Jacksonville has landed the public relations business of Heron House, a bed-and-breakfast located in Old Town Key West.Benedict Advertising of Daytona Beach has secured the advertising account for the 67 Subway sandwich stores in the New Orleans ADI. The agency now represents 360 Subway units in Florida, Georgia, Nevada and Louisiana.Hale+Co. in Miami has been assigned the Payback portion of the Spec's Music account. The agency also pulled in the business of Pure Horizons Hair Care Systems and Miami Today.GEORGIALeading Edges Brand Building in Atlanta has landed three new accounts: The Episcopal Media Center, Coolray Heating and Air Conditioning and Verbalogic.Atlanta-based NewsLetters Plus and American Express Corporate Services Multi-National Business Development have developed an on-line global library that serves as a sales tool for the travel/credit card company.The Newsletter Factory in Atlanta has launched a new subsidiary, Publication Studio. The venture will offer a variety of creative, production, marketing and support services to business, nonprofit and community groups.Rountree Group in Atlanta recently won a 1997 Creativity in Public Relations Award certificate of excellence from Inside PR magazine.Hunton & Williams, an international law firm founded in Richmond, Va., in 1901, has named Atlanta's Hollingsworth, Colborne & Associates as public relations counsel for its Atlanta office.The National Park Service has selected Atlanta's Interweb to create a series of Web pages for the Golden Crescent region, an area that includes portions of Georgia and Florida.Hood & Associates Advertising in Atlanta has gained the residential and call-center services accounts as additional business from client Century Telephone. The agency will also provide pro bono marketing for the Nature Conservancy. Separately, Hood recently took home two awards: a silver from the 30th Annual WorldFest/Houston International Film Festival for the AT&T Tridom Corporate Overview and a finalist designation in the Telly Awards for a sales video for Novaplex.Golin/Harris in Atlanta will work with the local office of Unicef, handling media relations and fundraising.Atlanta's iXL, a developer of interactive corporate business solutions, has merged with Los Angeles-based BoxTop Interactive. In addition to Atlanta and Los Angeles, the new entity will also have offices in New York; Charlotte, N.C.; and Memphis, Tenn.Art director Mike Sellers has opened a freelance business in Alpharetta, offering creative services to ad agencies and to clients directly. Sellers had formerly been with Sawyer Riley Compton in Atlanta.MARYLANDWork done by Baltimore's Eisner & Associates for Black & Decker's DeWalt tools and The Taubman Co. won Effie Awards from the New York chapter of the American Marketing Association.Manis, Canning & Associates in Annapolis has been chosen as the government relations/sales firm in Maryland for FirstLab. The client is in the field of managing drug and alcohol testing program administration.NORTH CAROLINAA direct-mail campaign developed by Cadmus Direct in Charlotte for the Mint Museum of Art has been nominated for a 1997 Direct Marketing Association International Echo Award.Atlanta-based Baron, McDonald & Wells, a 5-year-old public relations and strategic marketing agency specializing in the technology, telecommunications and healthcare industries, has opened an office in Raleigh-Durham, N.C.TENNESSEEStumpf Bartels Advertising in Nashville recently won nine IABC/Nashville Gold Pen awards for the following clients: Bridgestone/Firestone Tire Sales, Ferodo Automotive, and Holland Group.Chandler, Ehrlich & Co. in Memphis has created a Web site, 'SearchMemphis,' which offers users links to virtually every Memphis business organization that has its own Web site.VIRGINIAWPEN-TV in Hampton recently awarded Barker Campbell Farley & Mansfield agency of record status. The agency will handle media placement, advertising, creative design/copy and public relations.The May/June issue of Graphis Magazine, an international publication of design/visual communications, picked The Martin Agency in Richmond as one of the top 10 agencies in the world in terms of the caliber of the agency's work and representation in the Graphis 1997 Advertising Annual.Employment Enterprises Inc. has selected Kershner & Co., Alexandria, as its agency of record to develop a strategic corporate identity campaign.Edelmann Scott in Richmond was awarded a first place award in the Telly competition for work the agency did for Evantage, a division of Virginia Power.Franklin Street Communications in Richmond was recently awarded two Measure of Excellence Superior awards from the Virginia Society for Healthcare Marketing and Public Relations.Carter Ryley Thomas in Richmond gained the business of three new clients: J. Sargeant Reynolds Community College and Consumer Credit Counseling Services.Copyright ASM Communications, Inc. (1997) ALL RIGHTS RESERVEDSCROLL Southeast

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AGENCY NEWS: SOUTHEAST

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