AGENCY NEWS: NEW ENGLAND

CONNECTICUTFirst Experience Communications in Glastonbury has been tapped by PDS Worldwide in Farmington for marketing and public relations services.Pappas MacDonnell in Southport recently launched a redesigned company World Wide Web site, located at www.pappasmacdonnell.com.MAINEThomas Hillman Design in Portland has been hired to design new corporate identity logos for Central Maine Technical College in Auburn, The Mallet Co. in Jackson, N.H., and for Northstar Retirement Strategies, Systems Engineering and Merrill Auditorium, all located in Portland.MASSACHUSETTSCPS Direct in Woburn launched for Electric Insurance Co. in Beverly a World Wide Web campaign with banners on search engines and insurance-specific sites.Harpell/Martins has started an Internet marketing group called NetImpressions. The shop, formerly located in Concord, has relocated to The Mill on Main Street in Maynard.Sterling Hager in Lincoln has been named public relations agency of record by high-tech companies CommVault Systems in Eatontown, N.J., e-parcel in Newton, Metaserver in East Haven, Conn., and Xedia in Littleton.Ward Communications in Boston has been hired to create a new corporate identity for Advanced Visual Data in Waltham. The agency has also been tapped to design brochures for a program at Boston College in Chestnut Hill.Groppi Advertising Design in Quincy has completed annual reports for biotechnology industry clients including BioTransplant in Charlestown, Opta Food Ingredients in Bedford and Advanced Magnetics in Cambridge.Parker & James Communications in Dedham recently inked a partnership deal with SkyWorld Internet Services in Waltham for the purpose of offering World Wide Web site development services to its clients.Barrett Communications has developed materials for the Massachusetts Interactive Media Council's 1997 awards event to be held in August.Silverweave Interactive in Boston recently redesigned the World Wide Web site of customer service consulting company Bentley Co. in Hudson.The Weber Group in Cambridge has been retained for public relations services by software company J.D. Edwards in Denver. The agency will service the account from its Palo Alto, Calif., office.Gray & Rice Public Relations in Boston has been tapped by Innovative Telecom and SkillView Technologies in Plaistow, N.H., and by Masoneilian in Avon.Champagne Lafayette in Natick recently completed the design of annual reports for Shiva Corp. in Bedford, CRA Managed Care in Boston, Renaissance Solutions in Lincoln, Transkaryotic Therapies in Cambridge and CytoTherapeutics in Providence, R.I.Dimond Communications Group in Boston has been enlisted by Protocol Technologies in Raynham for a public relations program for its Lodging Link hotel lodging management software.Skinner James in Watertown has been retained by the Major League Soccer team The New England Revolution, which is based in Foxboro.RHODE ISLANDThe Target Group in Providence has recently added sales consulting to its list of available services.Copyright ASM Communications, Inc. (1997) ALL RIGHTS RESERVED New England

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AGENCY NEWS: NEW ENGLAND

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