Murray Brown Creative Group, Fort Worth, was named agency of record for Shopco, a New York-based mall developer. Murray Brown will develop an advertising and public relations repositioning campaign for Fort Worth’s Ridgmar Mall. The effort will include print, radio, television and outdoor promotions.
Flowers & Fedele, Dallas, acquired the account of Equator Corp., a Houston-based importer of European appliances. The agency’s first assignment will involve promoting the company’s EZ-3600 clothes processor.
Churchill Group, Houston, was named agency of record for energy services firm EVI Wetherford. The agency, which recently signed a letter of intent to be acquired by Bates USA, will develop an international advertising and marketing program for the Houston-based client. Churchill’s public relations unit was selected to handle investor relations for North American Technologies Group, Houston.
S&C Advertising & Public Relations, San Antonio, was awarded a $200,000 contract to provide community relations for the U.S. Army Corps. of Engineers in Marion, Ohio. S&C vice president Bill McClain will direct the project.
Advertising Creation, a Dallas-based advertising agency founded in 1996, has changed its name to Oracle Group. The agency recently acquired Houston’s MarComm Group. Address: 11615 Forest Central Drive, Suite 203, Dallas 75243. Phone: (214) 340-3011.
Pioneer Cos., a producer of specialty chemicals, hired Robert Lamons & Associates, Houston, as its agency of record. The shop has completed a capabilities brochure for the client’s chlor-alkali products business. Pioneer’s chemicals are used as building blocks in the manufacture of household and industrial products.
The Nelson Group, Fort Worth, earned two Global Design Awards for a print ad and promotional materials created for Jamak Fabrication in Weatherford. The client specializes in custom-built silicon components and assemblies for the automotive industry.
Fogarty Klein & Partners Pubic Relations, Houston, was tapped to handle a community relations program for the Minute Maid Co. The agency was also chosen to provide business-to-business communications for Edge Petroleum Corp.
The Symphony League of Fort Worth selected Payne Advertising and Design, Fort Worth, to produce promotional creative materials for Oktoberfest 1998. The event’s theme is “Let the Ooompah Play.”
TimePiece Public Relations, Dallas, was appointed agency of record by 1st Global Inc., a financial services business development company.
Nourzads, Elgin, was signed to develop advertising and collateral materials for People Solutions, a human resource consulting company based in Dallas. The company, formerly known as Human Resource Solutions, also has offices in Fort Worth and Austin.
Meltzer & Martin Public Relations, Dallas, was retained by ResortQuest International. Based in Memphis, Tenn., ResortQuest provides vacation rental and property management services. Meltzer & Martin will be responsible for local and national media relations activities.
Richards/Gravelle, Dallas, was chosen as advertising and public relations agency of record for The Staubach Co., a real estate strategy and services firm based in Dallas. The agency is working on brand development, public relations, advertising and direct marketing. Staubach operates 20 offices in the U.S. and Mexico.
Janimation, Dallas, recently assisted with the creation of four 30-second television spots for Nationwide Insurance, via Temerlin McClain in Irving.
Memories in Motion of Costa Mesa, Calif., signed American Television Time, Austin, to purchase media for its advertising campaign promoting I Love Lucy collectible cards.
The Hart Agency, Dallas, was assigned public relations and marketing communications duties for the Dallas Center of Clinical Aesthetics.
Michael & Partners has moved into new offices at One Lincoln Center, 5400 LBJ Freeway, Suite 439, Dallas 75240. The new phone number is (972) 716-0500.
Stan & Lou Advertising, Houston, was appointed agency of record for Saint Arnold Brewery of Houston after a review. The agency is working on a fall campaign for the microbrewery, founded by Kevin Bartol and Brock Wagner in 1994.
DAM Creative, Dallas, recently picked up several project assignments. The shop was tapped to design brochures for Tom Landry Center, Dallas; create a special events logo for Houston-based Continental Airlines; and develop a logo and corporate identity package for Orthopedic Specialists of Dallas.
Witherspoon & Associates, Fort Worth, has created nine 30-second television commercials for Marcus Cable that are appearing on the company’s cable TV systems nationwide. Among the issues addressed in the spots are customer service and the Fort Worth-based company’s Cable in the Classroom program.
Makos Advertising, Austin, has launched a business-to-business print advertising campaign for American Innovations, a provider of automated meter reading technology for electric, gas and water utilities. The advertisements promote the Austin-based company’s AIMetering System in publications including Utility Business Magazine.
Rives Carlberg, Houston, recently finished production of a product catalog for Igloo, a unit of Brunswick Outdoor Recreation Group in Lake Forest, Ill. The catalog was designed to resemble a tabloid magazine.
The Wittman Group has moved to new offices at 1999 Bryan St., Suite 1220, Dallas 75201. Phone: (214) 855-1220. Fax: (214) 855-1277. Email: ideas cwitt.com.
The Integer Group, Dallas, recently created a 30-second television spot for GTE Online Directories. The commercial features a husband and wife walking through a virtual store, shopping for a plumber. Tom’s Easy Way, also in Dallas, assisted with editing.
Ad 2, Houston, is organizing its 18th annual Oyster Orgy, billed as a “one-of-a-kind gumbo cookoff.” The event is set for Sept. 27. Proceeds benefit the Robin M. Mueller Memorial Scholarship Fund. For sponsorship, participation or attendance information, call (713) 521-5944 or email ad_2houston hotmail.com.
Rick Johnson & Co., Albuquerque, has launched four 30-second television spots and two 30-second radio ads for United Blood Services, Albuquerque. The commercials, scheduled to air in 16 markets around the country, use humor to reach young people who may be wary of donating blood.
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