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WPP Group, the largest global agency holding company, today predicted a return to organic growth in the second quarter as it reported rough full-year 2009 numbers. Pre-tax profit fell 16 percent in ’09 to about $1.22 billion on an 8 percent like-for-like drop in revenue to approximately $13.1 billion.
The Ireland-based firm said its revenue decline was slower in the second half — and down 7 percent in Q4 — which bodes well for 2010.
WPP in its earnings statement called ’09 “a brutal year overall.”
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