Adweek’s Top 10 Commercials of the Week

10

Oreo ‘Separator Machine #1’

What does it take to separate an Oreo cookie from its creme? A sense of humor and a senselessly complex machine, both from Wieden + Kennedy.

9

Sony Xperia Z ‘Be Moved’

Tarsem and David Bowie bring visual and musical delights to this new Xperia spot from McCann London.

8

Galaxy Chocolate ‘Audrey Hepburn’

I see dead people. In commercials. Eating chocolate bars. Audrey Hepburn is dragged back to the land of the living once again in this U.K. spot.

7

The Last Exorcism Part II ‘Beauty Shop Scare’

Scaring people in their everyday lives is horror-movie marketing 101. This video from Thinkmodo does a fine job of it, too.

6

Cabela’s ‘It’s in Your Nature’

It doesn't take a lot of words to appreciate the outdoors. This understated Cabela's spot knows that, and lets the scenery do the talking.

5

Velveeta ‘Sleepover’

Are you a liquid gold digger? The kid in this Wieden + Kennedy spot is, as he ambushes his friend's mom is search of Velveeta.

4

Lincoln ‘Beck’s Sound and Vision’

David Bowie's "Sound and Vision" is the soundtrack once again, covered by Beck in Lincoln's "Hello Again" series.

3

End7 ‘How to Shock a Celebrity’

Watch the tropical-disease PSA from Wunderman U.K. that shocked some celebrities, and will shock you too. Warning: It's graphic.

2

Abbott’s Village Bakery ‘Free Range Bread Farm’

If you eat Abbott's Village Bakery bread, don't be surprised if it bleats a little, or feels a little woolly, on the way down. It's free range!

1

Audi ‘Ultimate Painball Duel’

Audi's RS 4 Avant isn't your run-of-the-mill kid pusher. It's loaded with V-8 engines, 450 horsepower—oh, and a huge hood-mounted paintball gun.