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The American public heard a lot about “clean coal” during the election this year, but a new campaign from the Reality Coalition argues it simply doesn’t exist.
A multimillion-dollar TV, print and online campaign, via Crispin Porter + Bogusky, Boulder, Colo., gives a tour of a “state of the art clean coal facility” in order to set the record straight.
A TV spot that began running on network TV this week stars a hard-hat wearing, clipboard-toting guide who invites viewers on a tour of the facility.
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