Ad Entries Are Up 14% at Cannes

NEW YORK Entries for the Cannes International Advertising Festival increased 14 percent overall this year, according to the organization.

The biggest spike occurred in the cyber Lions category, which increased 25 percent to 1,561 entries. Press and outdoor each grew 15 percent, to 5,962 and 4,017, respectively. Media Lion entries increased 12 percent to 875, and film entries grew 11 percent to 5,081. Lions Direct experienced the smallest growth, up 8 percent to 1,209.

All told, there were 18,705 entries across all categories. The United States submitted the most, 2,660, followed by Brazil, with 1,978. Germany and the United Kingdom submitted 1,722 and 1,522 entries, respectively.

Last year, entries were down 5 percent from 2002.

The International Advertising Festival will be held June 20-26 in Cannes, France.

This item updates an earlier report published May 25.