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Welcome to the sunny alternate universe of The Sun.
In this new ad from Grey London, the News International tabloid puts on a happy-go-lucky face amid the ongoing arrests of its journalists for alleged bribery and the slow implosion of Rupert Murdoch's U.K. empire. Ignoring the gloom entirely, the spot focuses, in nursery-rhyme fashion, on the wide range of topics the paper covers. By wide range, we mean kitchen sink, from substantive issues like taxes and troops to even more substantive issues like bingo and half-naked women.
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