Ad of the Day: Kinect

Microsoft keeps it moving in 'The Kinect Effect'

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It’s been a year since Microsoft launched Kinect for Xbox 360, a retail phenomenon that set a Guinness World Record for the fastest-selling consumer device ever. Eight million units flew off store shelves in the first couple months alone. The initial advertising showcased Kinect’s motion-controlled gaming technology in a fast-moving TV spot with users playing games, dancing, and working out to a catchy beat.

Since then, Microsoft has been seeking a larger role for Kinect, wanting to move it beyond entertainment.

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